Est. 1973 · Wisconsin Rapids
Aged Hand-Cut Beef & Icy Waters
A Northwoods supper club on the corner of Highway 13 & 73 in Wisconsin Rapids.
Since 1973
Welcome to the Branding Iron
Established in 1973 — in a building that was once a pizza joint called Winks Alamo — the “B.I.” has grown into a fun-loving, family-oriented Northwoods gem that locals and tourists alike have come to love. The Powell family owned and operated it for 37 years, and today Austin and Caytlynn Hansen are proud to carry that tradition forward as the new family faces of your favorite supper club.
The Branding Iron
Come Have Fun With Us
Hand-cut steaks, fresh seafood, our famous salad bar & infamous Old Fashioneds — in a relaxed Northwoods supper club.
See the MenuFrom the Kitchen
Signature Plates
Ambiance
The Atmosphere
After a hard day’s work, there’s no better place to kick back and relax. Settle in by candlelight in our cozy, rustic dining room, or head out to the patio in summer and fall, where we offer occasional live music for your listening pleasure.
Hours
- Monday CLOSED
- Tuesday 4pm – 9pm
- Wednesday 4pm – 9pm
- Thursday 4pm – 9pm
- Friday 4pm – 9pm
- Saturday 4pm – 9pm
- Sunday CLOSED
Summer hours may vary.
Find Us
9721 Highway 13 S, Wisconsin Rapids, WI 54494